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MKT 200. Survey of Marketing. 3 Credits.

Examines the impact of marketing systems in producing a standard of living in local and global economies. Topics include the structure and functions of marketing within an organization, the role of customers, and the competitive, political/legal/regulatory, economic, social-cultural, and technological environments in which these systems operate. May not be taken for credit after completion of any other marketing course. Open to nonbusiness majors.
Typically offered in Fall & Spring.

Department of Management

http://catalog.wcupa.edu/undergraduate/business-public-management/management/

...BLA 201 , FIN 325 , MGT 200 , and MKT 250 (formerly MKT 325) and a minimum...

Department of Accounting

http://catalog.wcupa.edu/undergraduate/business-public-management/accounting/

...ECO 111 , ECO 112 , ECO 251 , MGT 200 , MKT 250 and ACC 201 with a...

Department of Marketing

http://catalog.wcupa.edu/undergraduate/business-public-management/marketing/

...Pre / Co requisites: MKT 330 requires prerequisites of MKT 250 or MKT 200 with a...

Writing Emphasis Requirement

http://catalog.wcupa.edu/undergraduate/general-education-requirements/writing-emphasis/

...BLA 201 , FIN 325 , MGT 200 , and MKT 250 (formerly MKT 325) and a minimum...

Undergraduate Scholarships and Awards

http://catalog.wcupa.edu/general-information/tuition-fees-financial-aid/scholarships-awards/

...the Marketing Major, completed MKT-325 with a...and history of music 200 level required music...