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MKT 250. Principles of Marketing. 3 Credits.

MKT250 Principles of Marketing (3) Course facilitates an understanding of key marketing strategy concepts and frameworks in order to engage effectively cross-functionally, globally, and in diverse environments, to keep markets and their unique needs top-of-mind in decision-making processes, and to drive successful business performance. You will learn to evaluate, develop, implement, and upgrade marketing plans, and to understand marketing¿s connection to the other functions. Assorted career opportunities in industry are also discussed.
Pre / Co requisites: MKT 250 requires prerequisites of C or higher in ECO 111 or ECO 112, and sophomore standing.
Distance education offering may be available.
Typically offered in Fall, Spring & Summer.

Department of Management

http://catalog.wcupa.edu/undergraduate/business-public-management/management/

...201 , FIN 325 , MGT 200 , and MKT 250 (formerly MKT 325) and a minimum 2...

Department of Accounting

http://catalog.wcupa.edu/undergraduate/business-public-management/accounting/

...111 , ECO 112 , ECO 251 , MGT 200 , MKT 250 and ACC 201 with a C...

Department of Marketing

http://catalog.wcupa.edu/undergraduate/business-public-management/marketing/

...Pre / Co requisites: MKT 330 requires prerequisites of MKT 250 or MKT 200 with a...

Writing Emphasis Requirement

http://catalog.wcupa.edu/undergraduate/general-education-requirements/writing-emphasis/

...201 , FIN 325 , MGT 200 , and MKT 250 (formerly MKT 325) and a minimum 2...

Undergraduate Scholarships and Awards

http://catalog.wcupa.edu/general-information/tuition-fees-financial-aid/scholarships-awards/

...the Marketing Major, completed MKT-325 with a...awards up to eight $250 scholarships based on...

B.S. in Accounting

http://catalog.wcupa.edu/undergraduate/business-public-management/accounting/accounting-bs/

...and to graduate. 1 Course substitution for MKT 250 is (Marketing Management). 2 Course substitutions...